Designed by our friend Laura Obermeyer.
Laura Obermeyer is a multi-media creative based in Aspen, Colorado. Their work spans from film making to illustration, and often thematically reflects on equestrianism, ski culture, and natural western environments. Laura’s most recent work is a ski film called “In Your Dreams”, which will be releasing online this fall. You can check out more of Laura’s work here.
Inspiration from the Artist: Skiing cowboys are not an uncommon sight in many Western ski towns. This design pulls inspiration from 70’s hot dogging style, as well as the good luck sign of an upright horse shoe. Skiing is full of lucky strikes, and bull riders and bronc busters are familiar with the luck of the draw, not unlike that of a perfect run.
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